Effectively Handling the Ups & Downs of Running a Business – Episode 6


On this 6th Episode of BusinessWise TV, host Arte Maren interviews entrepreneur Patrick Clouden about a key business tool that he’s been using in his companies to eliminate the Ups and Downs of running any activity, with examples of how he has been employing these simple yet powerful tools not only in his businesses, but in all areas of his life.

Pat CloudenPatrick Clouden
Pat Clouden is an eager entrepreneur.   His main three companies are Accelerated Training Solutions, Consumer Energy Solutions and Customer Acquisition Specialist of America.  “I started Accelerated Training Solutions a number of years ago with my son, Sean Clouden.”  Consumer Energy Solutions was founded in 1999 and has enrolled over 2 million residential and 200,00 commercial customers across the United States and Canada.  Customer Acquisition Specialists of America was founded in 1999 and offers customer acquisition programs and services for residential, commercial and industrial customers.

Accelerated Training Solutions was started as Consumer Energy Solutions was transitioning from selling mainly to residential customers to selling to commercial customers.  The training needed to rapidly take someone who knew little or nothing about energy or sales to someone who had sufficient product and sales knowledge to handle shrewd, skeptical businessmen.  Sean worked for six months building and testing sales training that relied heavily on clarifying industry and sales basics and drilling the already-successful techniques used by top salespeople. “Our goal was to systematically clone our best salespeople.  We tested many different learning methods, and after six months of testing and revising, we had perfected the training machine. The project was a screaming success, exceeding all expectations.”

This success in sales illustrated the need for effective training in all areas of organization, so Accelerated Training Solutions’ scope was expanded. “Our products and services now embrace much more than sales training.  Simply put, Accelerated Training Solutions delivers learning solutions that get results. Our training programs are not simply bright ideas that might work; they have been studied and applied by many to great results”.

Consumer Energy Solutions was founded in 1999 and has enrolled over 2 million residential and 200,00 commercial customers across the United States and Canada.  The mission of the company is to help clients manage their energy costs and add to their bottom lines through effective energy purchasing strategies. “We represent some of the largest energy suppliers in North America and have serviced many Fortune 500 companies.”  CES finds the energy suppliers with the best track record of savings, price protection and reliability.

Customer Acquisition Specialists of America was founded in 1999 and offers customer acquisition programs and services for residential, commercial and industrial customers.  Patrick Clouden is the CEO of CAS.  “The company’s reputation has been built on its ability to sell gas and electricity in volume while at the same time ensuring that it protects your brand. All of its training, marketing, sales, automation, and customer service programs are built around this goal.”

Clouden FamilyMr. Clouden is a longstanding, active member of the Church of Scientology.  “Scientology has helped me expand and reach my goals. My life has become a success story – success in marriage, success in business and more generally, success in life.” Scientology helped Pat understand life and has given him the tools to make it a success in whatever he does. The technology of L. Ron Hubbard is just awesome and will help anyone who wants to achieve more success in life.

Pat and Laura Clouden have been married for 30 years and have two children, Sean and Brennan.  Patrick Clouden is originally from Buffalo, NY while Laura is from Royal Oak Michigan.  ”I was one of 9 children and had 7 brothers and one sister.  Laura and I met in Clearwater, FL and have been living here for the past 25 years.”

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